A hands-on UX/UI professional who likes challenges and constant learning, I specialise in user research, interaction design, usability testing and implementation. I believe in creating simple, innovative and intuitive designs that are a delight to use and bolster the brand.
To me, design needs to be equal part empathy and technology. I believe in a human centric design approach and place emphasis on users, designers, developer and all stakeholders being considered while designing. Great design is not just about users, but about finding innovative, implementable and cost effective solutions that benefit not just the end users but also all the people involved.
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