Audience

Stack Exchange is a fast-growing network of 132 question and answer sites on diverse topics from software programming and mathematics to photography and gaming. We build libraries of high-quality questions and answers, focused on the most important topics in each area of expertise.

Stack Overflow Programmers use Stack Overflow daily as a tool to make their professional jobs easier. Every month: unique visitors - page views Take a tour →

Server Fault Server Fault is a question and answer community for system administrators & IT professionals. Every month: unique visitors - page views Take a tour →

Super User The Super User community is made up of advanced computer users with popular topics like Linux, Ubuntu, Windows-7. Every month: unique visitors - page views Take a tour →

Stack Overflow
Stack Overflow
Stack Overflow
Stack Overflow
Stack Overflow

Reach

Stack Exchange is measured by Quantcast, Alexa and comScore.

  • Alexa
  • quantcast
  • comscore
US

Targeting

Reach the most relevant audience for your brand by focusing your ads in the right places. You can target Stack Exchange visitors by Geography, Reputation and Tags.
On the map to the left, the top 10 countries by visits are highlighted. Click on a country to see specific information about those visits.

Reputation is earned by users who ask and answer questions and their contribution is rated by peers.

A tag is a keyword or label that categorizes a question with other, similar questions. Questions can have multiple tags.

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Banners

Advertising

Now that you’ve identified your target audience, let’s talk about how to get in front of them!

Banners

The Stack Exchange sites have 3 banner ad placements (SideBar, LeaderBoard and MiddleLeaderBoard) to feature your (static) creative.

Want to win in a specific category? Sponsor a Tag!

All questions on Stack Overflow are tagged to define the content of the question. Users can also receive tag updates via email – expanding your sponsorship exposure.

A tag sponsorship will give your brand logo placement on the tag icon (TM holders only) and all the questions featuring that tag. The tag homepage will showcase up to 5 text links and a 100x100 logo. The tag sponsor will also own a 50% share of all banner impressions targeted to the tag question and answer pages.

Download the ad specs to have more technical information.

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Advertisers include

  • infragistics
  • google
  • braintree
  • microsoft
  • telerik
  • logmein
  • samsung
  • redgate

Start your campaign!

SELF-SERVE
$500 - $4,999
  • ROS global only
Buy now
SPEAK TO A SALES REP
$5,000 min.
  • Targeting by tag, geo, reputation
  • Tag sponsorships
Create a custom campaign
(212) 232-8280 or ads@stackexchange.com